Help is on the way

Garmin makes a family of handheld satellite communicators that allow you to communicate without the need of cell reception. Each device also come with an SOS button. That button, when pushed, notifies an emergency service called Garmin Response that will send help if or when you need it. This campaign was created to remind consumers that we are human, accidents happen, and when they do, Garmin has you covered at the push of button.

Integrated Campaign: TVC, Print, Social Credits: Matt Bowne, GCD, Copywriter